AQUELE.STUDIO

Lahgom
How do you bring to life a brand that dresses diverse bodies just right, without chasing trends?
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SumUp Fim de Ano
How do you bring festival groove to the company's year-end party, without taking the brand off the dance floor?
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Elegant Garden
How do you make a tech brand bloom as fluidly as the garden that inspired it?
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Cafuné
What would a brand look like if every piece gave your whole body a tender caress?
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Kintsu
What does the Japanese art of mending ceramics have to do with representing a health brand?
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Goshtoso
How do you give a face to a brand that lives on social media and is that friend who only ever has good tips for going out?
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Max Glamm
How do you translate into a women's fashion brand all the glamour and elegance that never goes out of style?
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BatePapo
How do you give a voice to a podcast that trains an entire sales force, without sounding like a manual?
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Quinto Elemento
How do you make an urban fashion brand carry concrete, spray paint, and skateboarding in its identity?
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The one who appreciates a good grid, but also leaves room for ginga (there is no word in English that can quite describe it, but groove is the closest fit). AQUELE.STUDIO is a multidisciplinary creative studio that believes design isn't just decoration, but also the tool that connects brands and people for real, creating interactions that matter. Grid & Ginga is our approach: process gives direction, security, and predictability, while intuition, repertoire, and a perspective no tool can replicate also take the project where it needs to go.

AQ.S was founded by João Guilherme, who, after 18 years in agencies and companies, decided to create with more conviction and collaborate directly with clients and partners. A path that ran through brands like Volkswagen, Visa, Audi, Havaianas, Google, and MasterCard, as well as leading creative teams in Brazil and Latin America, aligning creativity with brand objectives and understanding that leadership isn't just about coordinating, but about pushing the quality of the work higher on every project.

“AQUELE.STUDIO worked with us with great attention and care for every detail. The result was a modern brand that communicates exactly what we wanted. We're very happy with it!”
Aline Okida
Founder | Kintsu
“My experience with AQUELE.STUDIO can be summed up in one word: professionalism. Attention to detail and punctuality from start to finish. The brand turned out exactly as I wanted: inspiring, modern, and elegant.”
Cristiano Gomes
Founder | Elegant Garden
“Having AQUELE.STUDIO on our side means having that extra edge in design and sophistication. They find the balance between necessity and creativity, even with out-of-the-box ideas. That's why SumUp keeps them close.”
Felipe Bottini
Creative Lead | SumUp
“Working with AQUELE.STUDIO means being certain of commitment and creativity. The result exceeded expectations: a captivating, one-of-a-kind identity, built through a process of total partnership and transparency. I recommend it!”
Rafaella Santos
Director | Cafuné

We're a studio that you can collect. Prints, stickers and some other stuff made with our Grid&Ginga attitude.